Gray Television has launched its newest sports broadcast channel, Peachtree Sports Network.
Peachtree Sports Network, which can be found on channel WPCH 17.2 (along with Comcast and Spectrum cable), focuses on showcasing live, local sports programming, featuring teams from multiple sports across the state of Georgia.
“As a lifelong sports fan, I know firsthand I became a fan by watching my local teams play on broadcast television,” said WANF and WPCH Vice President and General Manager Erik Schrader.
“While existing fans may follow their teams behind paywalls, there’s no question that new sports fans are born watching broadcast stations. Georgia has so many tremendous teams that simply need an audience, and so many sports fans that just need a station where they can watch live events. We’re proud and eager to be at the very beginning of what will become a legacy sports tradition across our state.”
The network will broadcast live games from a number of different sports, including high school football through Score Atlanta, the Atlanta Gladiators of the ECHL (hockey), the Georgia Swarm of the National Lacrosse League, the College Park Skyhawks of the NBA G-League (basketball) and more.
“We are thrilled to be a part of the new Peachtree Sports Network and have the College Park Skyhawks broadcast throughout the State of Georgia”, said Andrew Saltzman, chief revenue officer for the team. “The G-League has continued to grow and now more fans will be exposed to the excitement of Skyhawks basketball.”
“Peachtree Sports Network gives us the opportunity to bring all sports together on one television platform,” said Score Atlanta President I.J. Rosenberg. “This is an incredible opportunity to give athletes more exposure, and develop more programming focused on high school sports.”
After the Atlanta launch, Peachtree Sports Network will then air on Gray-owned channels in Albany, Augusta, Columbus, Macon, and Savannah in the coming months.