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Rough Draft Atlanta is metro Atlanta’s leading hyperlocal media organization.

We publish Reporter Newspapers, Atlanta Intown, Silver Streak, and Rough Draft. With a combined monthly readership of over 250,000, our papers reach metro Atlanta’s most dynamic and influential communities. 

Reporter Newspapers (circ: 58,000) is published monthly and covers four communities: Brookhaven, Buckhead, Dunwoody, and Sandy Springs. 

Coverage area includes ZIP codes 30305, 30318, 30319, 30326, 30327, 30328, 30338, 30342 and 30350.

Atlanta Intown (circ: 27,000) reaches the intown communities from Midtown to Grant Park and from Emory to the Westside. Intown’s coverage includes ZIP codes 30306, 30307, 30308, 30309, 30312.

Founded in 1994, Intown pioneered hyperlocal news in Atlanta with its unwavering mission to inform and empower readers while helping build community.

Silver Streak, f/k/a Atlanta Senior Life (circ: 10,000) targets Atlanta’s active senior community. It is distributed across the wider metro area via drops at 266 businesses, community centers, and senior residences.

Reporter Newspapers and Atlanta Intown are distributed via direct mail to ensure delivery into homes as well as 300+ local businesses within the communities. 

In 2021, Springs introduced Rough Draft, a morning newsletter that is a clever, curated, and concise look at what’s happening around metro Atlanta.

In the Community

We are active members of The Atlanta Press Club, Georgia Press Association, Sandy Springs Perimeter Chamber, Brookhaven Chamber of Commerce, Central Atlanta Progress, the Midtown Alliance, Livable Buckhead, and the Buckhead Business Association.

Editorial Team

Collin Kelley


Editor, Rough Draft Atlanta

Collin Kelley has been the editor of Atlanta Intown for two decades and has been a journalist and freelance writer for 35 years. He’s also an award-winning poet and novelist. More by Collin Kelley

Sammie Purcell

Sammie Purcell is Associate Editor at Rough Draft Atlanta. More by Sammie Purcell

Dyana Bagby

Dyana Bagby is a staff writer for Reporter Newspapers and Atlanta Intown. More by Dyana Bagby

Cathy Cobbs

Cathy Cobbs covers Dunwoody for Reporter Newspapers and Rough Draft Atlanta. She can be reached at cathy@roughdraftatlanta.com More by Cathy Cobbs

Isadora Pennington

Isadora Pennington is a freelance writer and photographer based in Atlanta. She is the editor of Sketchbook by Rough Draft, a weekly Arts newsletter. More by Isadora Pennington

Bob Pepalis

Bob Pepalis covers Sandy Springs for Rough Draft Atlanta and Reporter Newspapers. More by Bob Pepalis

Logan C. Ritchie

Staff Writer

Rough Draft Atlanta

Logan C. Ritchie writes features and covers Brookhaven for Rough Draft Atlanta. More by Logan C. Ritchie

Sales & Marketing Team

Keith Pepper


Atlanta native Keith Pepper acquired Springs Publishing in December 2020. Keith has deep roots in the Atlanta community and a 20+ year career working at local and global media organizations.

He currently serves on the boards of the Atlanta Press Club, the Brookhaven Chamber, and Wholesome Wave Georgia. Previously, he was a member of the Board of Directors at Kate’s Club.

Neal Maziar


Neal Maziar joined Springs Publishing in January 2022. Previously, he led sales and marketing at Cox Radio and was a co-founder of Big League Broadcasting. He currently serves on the board of the Sandy Springs Perimeter Chamber and the Georgia chapter of the Crohn’s & Colitis Foundation.

He is a native of, and lives in, Sandy Springs.

Deborah Davis

account manager | sales operations

Deborah Davis has more than 30 years of experience in the newspaper industry.

Jeff Kremer

sr. account manager

Jeff Kremer has more than 25 years of advertising sales experience, including at Creative Loafing and the Sunday Paper, where he was a founder.

Suzanne Purcell

sr. account manager

Suzanne joined Springs Publishing in April 2022. Previously, she worked for 30+ years at Cox and The Atlanta Journal-Constitution in a variety of sales and management roles.

Suzanne grew up in Sandy Springs and now lives in Buckhead.

Rico Figliolini

creative director

Rico Figliolini is a creative director, publisher, social media strategist, and podcast producer/host in Atlanta. In 2021, he was recognized for Page One Design by the Georgia Press Association.

Company News

Here are the latest stories about Rough Draft Atlanta

Publisher’s Note: About our new look

This month’s issues of Reporter Newspapers, Atlanta Intown, and Silver Streak mark an exciting new beginning for the papers and our company.  In early January, we updated our logos (they…

Publisher’s Note: Ten years of Brookhaven

The December issue of Reporter Newspapers, our largest since 2018, includes a very special 20-page insert celebrating the 10th anniversary of the founding of the City of Brookhaven. Edited by…

Publisher’s Note: Why we’re leaving Twitter

I’m writing to share that we have made the decision to suspend posting our content on Twitter and have removed Twitter share buttons from our website and newsletters. Twitter does…

Checking in on local news

🙏 I can’t say this too often: Thank you for helping us build something extraordinary.  As the news business continues to be shaped by myriad economic and cultural challenges, we…

Publisher’s Note: Bringing our calendar to life

About a year ago, we announced a collaboration with WABE, Atlanta’s choice for NPR and PBS, to produce How Do You Atlanta?, a community events calendar that is an easy-to-use,…

Springs Publishing wins 11 Georgia Press Association Awards

Writers, photographers, and designers from Springs Publishing collected 11 awards at the Georgia Press Association’s 2022 Better Newspaper Contest, the association announced. Four of the awards honored first-place finishes in…

Publisher’s Note: Announcing Sketchbook

Today we are launching a new weekly newsletter focused on Atlanta’s robust visual arts community. “Sketchbook by Roughdraft” will be curated by writer and photographer Isadora Pennington and will highlight…


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Coverage from other outlets

Suzanne Purcell named 2022 “Sales Superstar” by Editor & Publisher magazine. (Jan. 6, 2023)

A recap of 2022 and a look ahead from LinkedIn. By Keith Pepper (Dec. 31, 2022)

Leff & Associates “Four Questions Journalist Spotlight” with Amy Wenk and Keith Pepper (Mar. 5, 2022)

The Georgia Gang” recognizes Rough Draft as a “winner of the week” (Dec. 19, 2021)

Bulldawg Illustrated Proust Q&A with Keith Pepper (Nov. 24, 2021)

LinkedIn post on Atlanta Journal-Constitution partnership (Nov. 14, 2021)

What’s Up Dunwoody podcast about the Dunwoody 4th of July Parade. Amy Wenk and Keith Pepper (July 3, 2021)

Atlanta Jewish Times: “Steve Levene Sells Reporter Newspapers” (Jan. 12, 2021)

Atlanta Journal-Constitution: “OPINION: Atlanta man happy to buy newspaper company? Must be fake joy” (Dec. 23, 2020)