Circulation | Sponsored Content| Print Specs | Digital Specs | Print Deadlines | Editorial Calendar | Testimonials | Media Kit

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Connect with metro Atlanta’s most coveted audience

Rough Draft is metro Atlanta’s leading hyperlocal media organization, reaching engaged, affluent, and influential audiences in the region’s most dynamic neighborhoods. For almost three decades, we have delivered non-sensational, high-quality journalism across print and digital to more than half a million households each month.

For more information about advertising in our print publications and digital properties, please contact Neal Maziar at (404) 917-2200 or via email.

Reporter Newspapers

Reporter Newspapers (circ: 58,000) are published monthly and mailed directly to homes in Sandy Springs, Buckhead, Dunwoody, and Brookhaven. Copies are also distributed at more than 300 leading businesses and high-traffic locations.

These papers are delivered to homes in 30305, 30318, 30319, 30326, 30327, 30328, 30338, 30342, and 30350.

Atlanta Intown

Atlanta Intown (circ: 27,000) is published monthly and distributed to homes and businesses across the city’s intown neighborhoods, which cover several of Atlanta’s wealthiest ZIP codes, including 30306, 30307, and 30309.

Intown’s circulation covers Ansley Park, Candler Park, Druid Hills, Inman Park, Midtown, Morningside, Virginia-Highland, and more. Additional copies are available at more than 140 businesses in these neighborhoods, as well as adjacent communities like Decatur and downtown.

Silver Streak (fka Atlanta Senior Life)

With a monthly circulation of 10,000, Silver Streak is distributed to more than 260 businesses, community centers, and independent senior living communities across metro Atlanta.

Digital Display Advertising

Our online hub,, features daily news from each community and PDF replicas of print editions. The site is uncluttered and free of programmatic advertising. It features high-impact branding opportunities for local sponsors and promoted content opportunities.

Email Newsletters

Newsletters provide daily engagement with readers and we deliver more than 450,000 emails every month. Sign up for our email newsletters here.

Sketchbook is a weekly art email, Side Dish is our weekly dining newsletter, and Scene covers the entertainment industry.

There are display, text, and sponsored content options available for email. Read about Rough Draft newsletter sponsorships here.

Sponsored Content (also called Branded Content or Promoted Content) is an effective branding and engagement vehicle for businesses that are looking to share their unique story. Research has shown that readers have positive impressions of brands and feel closer to them, after reading a sponsored content story.

Based on a needs assessment, a Rough Draft Atlanta content strategist will work with you to craft a content plan that highlights the areas of your business you want to showcase. You’ll work with our professional writers to ensure that content is high quality and you’ll approve everything before it’s published on our site.

Sponsored content appears on our homepage for a set period of time and can also be promoted through our email newsletters and on social media. The stories will live in our archives forever, allowing for continued SEO benefits.

Contact us today to learn more about one of our Sponsored Content packages.

Print Advertising Specs

Full Page10 x 12.5
Junior Page10 x 8.25
1/2 Page – Vertical4.94 x 12.5
1/2 Page – Horizontal10 x 6.185
1/3 Page – Vertical4.94 x 8.28
1/3 Page – Horizontal7.47 x 6.185
1/4 Page – Vertical4.94 x 6.185
1/6 Page – Horizontal4.94 x 4.08
Front Page Banner (Reporter Newspapers & Sr. Life)10 x 1.5
Front Page Banner (Atlanta Intown)5.8 x 2
Top Right Corner – Cover (Sr. Life)3.76 x 2.25
Updated August 2022

Digital Advertising Specs

Top Leaderboard (Desktop)970 x 250
Middle Leaderboard (Desktop)728 x 90
limit the amount of text for maximum impact
Tower (Desktop Sidebar & Mobile)300 x 600
Box (Mobile & Desktop)300 x 250
limit the amount of text for maximum impact
Email Display800 x 500Limit 2 per email
Rough Draft Text Ad (Example here)330 characters maxLimit 2 per email
Sponsored Story (Example here)120 words max
40 character headline
Photo: 800 x 500
Limit 1 per email
Job Listing 250 characters max
Updated March 2022

Print Circulation & Distribution

Reporter Newspapers

– Sandy Springs
– Buckhead
– Dunwoody
– Brookhaven


22,000 (30327, 30328, 30342, 30350)
16,000 (30305)
10,000 (30338, 30350)
(30319, 30324)
Atlanta Intown27,000 (30306, 30307, 30308, 30309, 30312)
Silver Streak (fka Atlanta Senior Life)10,000
Updated January 2023

The Reporter typically goes to press on the last Wednesday of every month
April 2023MARCH 24MARCH 31Travel
Atlanta Dogwood Festival
May 2023APRIL 21APRIL 28Camps
June 2023MAY 26JUNE 2Travel
July 2023JUNE 16* earlier than normalJUNE 23Dunwoody 4th of July Parade
August 2023JULY 21JULY 28Travel
September 2023AUGUST 25SEPTEMBER 1Education
October 2023SEPTEMBER 22SEPTEMBER 29Travel
November 2023OCTOBER 20OCTOBER 27
December 2023NOVEMBER 22* Before ThanksgivingDECEMBER 1
Updated November 22, 2022

Advertising Deadlines: Atlanta Intown & Silver Streak

Atlanta Intown and Silver Streak typically go to press on the third Wednesday of every month
May 2023APRIL 14APRIL 21Camps
June 2023MAY 19MAY 26Travel
July 2023JUNE 23* later than normalJUNE 30Pets and their People
Reimagine the Legacy
August 2023JULY 14JULY 21Travel
September 2023AUGUST 18AUGUST 25Education
October 2023SEPTEMBER 15SEPTEMBER 22Travel
November 2023OCTOBER 13OCTOBER 20
December 2023NOVEMBER 17NOVEMBER 27
Updated February 2023

Editorial Calendar – 2023

May 2023Virginia Highland Porchfest
Camp Guide
Atlanta Intown
Reporter Newspapers, Atlanta Intown
June 2023Travel | Get Out of TownReporter Newspapers, Atlanta Intown, Silver Streak
July 2023Pets and their People
Dunwoody July 4th Parade
Reimagine the Legacy
Reporter Newspapers, Atlanta Intown, Silver Streak
Reporter Newspapers
Atlanta Intown
August 2023Travel | Get Out of TownReporter Newspapers, Atlanta Intown, Silver Streak
September 2023Education
Continuing Education
Reporter Newspapers, Atlanta Intown
Silver Streak
October 2023Travel | Get Out of TownReporter Newspapers, Atlanta Intown, Silver Streak
November 2023
December 2023
Updated February 2023

In Good Company

By advertising in our publications, your brand will be alongside some of Atlanta’s most prestigious companies.

A selection of advertisers (April 2023)


Media Kit

Click above to download our media kit.