Circulation | Sponsored Content| Print Specs | Digital Specs | Print Deadlines | Editorial Calendar | Testimonials | Media Kit
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Connect with metro Atlanta’s most coveted audience
Rough Draft is metro Atlanta’s leading hyperlocal media organization, reaching engaged, affluent, and influential audiences in the region’s most dynamic neighborhoods. For almost three decades, we have delivered non-sensational, high-quality journalism across print and digital to more than half a million households each month.
For more information about advertising in our print publications and digital properties, please contact Neal Maziar at (404) 917-2200 or via email.
Reporter Newspapers
Reporter Newspapers (circ: 58,000) are published monthly and mailed directly to homes in Sandy Springs, Buckhead, Dunwoody, and Brookhaven. Copies are also distributed at more than 300 leading businesses and high-traffic locations.
These papers are delivered to homes in 30305, 30318, 30319, 30326, 30327, 30328, 30338, 30342, and 30350.
Atlanta Intown
Atlanta Intown (circ: 27,000) is published monthly and distributed to homes and businesses across the city’s intown neighborhoods, which cover several of Atlanta’s wealthiest ZIP codes, including 30306, 30307, and 30309.
Intown’s circulation covers Ansley Park, Candler Park, Druid Hills, Inman Park, Midtown, Morningside, Virginia-Highland, and more. Additional copies are available at more than 140 businesses in these neighborhoods, as well as adjacent communities like Decatur and downtown.
Silver Streak (fka Atlanta Senior Life)
With a monthly circulation of 10,000, Silver Streak is distributed to more than 260 businesses, community centers, and independent senior living communities across metro Atlanta.
Digital Display Advertising
Our online hub, RoughDraftAtlanta.com, features daily news from each community and PDF replicas of print editions. The site is uncluttered and free of programmatic advertising. It features high-impact branding opportunities for local sponsors and promoted content opportunities.
Email Newsletters
Newsletters provide daily engagement with readers and we deliver more than 450,000 emails every month. Sign up for our email newsletters here.
Sketchbook is a weekly art email, Side Dish is our weekly dining newsletter, and Scene covers the entertainment industry.
There are display, text, and sponsored content options available for email. Read about Rough Draft newsletter sponsorships here.
Sponsored Content
Sponsored Content (also called Branded Content or Promoted Content) is an effective branding and engagement vehicle for businesses that are looking to share their unique story. Research has shown that readers have positive impressions of brands and feel closer to them, after reading a sponsored content story.
Based on a needs assessment, a Rough Draft Atlanta content strategist will work with you to craft a content plan that highlights the areas of your business you want to showcase. You’ll work with our professional writers to ensure that content is high quality and you’ll approve everything before it’s published on our site.
Sponsored content appears on our homepage for a set period of time and can also be promoted through our email newsletters and on social media. The stories will live in our archives forever, allowing for continued SEO benefits.
Contact us today to learn more about one of our Sponsored Content packages.
Advertising Specifications
Print Advertising Specs
| PRINT AD SIZE | INCHES (WIDTH x HEIGHT) |
|---|---|
| Full Page | 10 x 12.5 |
| Junior Page | 10 x 8.25 |
| 1/2 Page – Vertical | 4.94 x 12.5 |
| 1/2 Page – Horizontal | 10 x 6.185 |
| 1/3 Page – Vertical | 4.94 x 8.28 |
| 1/3 Page – Horizontal | 7.47 x 6.185 |
| 1/4 Page – Vertical | 4.94 x 6.185 |
| 1/6 Page – Horizontal | 4.94 x 4.08 |
| Front Page Banner (Reporter Newspapers & Sr. Life) | 10 x 1.5 |
| Front Page Banner (Atlanta Intown) | 5.8 x 2 |
| Top Right Corner – Cover (Sr. Life) | 3.76 x 2.25 |
Digital Advertising Specs
| DIGITAL AD UNIT | PIXELS (WIDTH X HEIGHT) | EMAIL NEWSLETTERS |
|---|---|---|
| Top Leaderboard (Desktop) | 970 x 250 | |
| Middle Leaderboard (Desktop) | 728 x 90 limit the amount of text for maximum impact | |
| Tower (Desktop Sidebar & Mobile) | 300 x 600 | |
| Box (Mobile & Desktop) | 300 x 250 limit the amount of text for maximum impact | |
| Email Display | 800 x 500 | Limit 2 per email |
| Rough Draft Text Ad (Example here) | 330 characters max | Limit 2 per email |
| Sponsored Story (Example here) | 120 words max 40 character headline Photo: 800 x 500 | Limit 1 per email |
| Job Listing | 250 characters max |
Print Circulation & Distribution
| PUBLICATION | MONTHLY CIRCULATION |
| Reporter Newspapers – Sandy Springs – Buckhead – Dunwoody – Brookhaven | 58,000 22,000 (30327, 30328, 30342, 30350) 16,000 (30305) 10,000 (30338, 30350) 10,000 (30319, 30324) |
| Atlanta Intown | 27,000 (30306, 30307, 30308, 30309, 30312) |
| Silver Streak (fka Atlanta Senior Life) | 10,000 |
| TOTAL | 95,000 |
Advertising Deadlines: Reporter Newspapers
| ISSUE | SPACE RESERVATION / ART DUE | PUBLICATION DATE | SPECIAL CONTENT |
|---|---|---|---|
| April 2023 | MARCH 24 | MARCH 31 | Travel Camps Atlanta Dogwood Festival |
| May 2023 | APRIL 21 | APRIL 28 | Camps |
| June 2023 | MAY 26 | JUNE 2 | Travel |
| July 2023 | JUNE 16* earlier than normal | JUNE 23 | Dunwoody 4th of July Parade |
| August 2023 | JULY 21 | JULY 28 | Travel |
| September 2023 | AUGUST 25 | SEPTEMBER 1 | Education |
| October 2023 | SEPTEMBER 22 | SEPTEMBER 29 | Travel |
| November 2023 | OCTOBER 20 | OCTOBER 27 | |
| December 2023 | NOVEMBER 22* Before Thanksgiving | DECEMBER 1 |
Advertising Deadlines: Atlanta Intown & Silver Streak
| ISSUE | SPACE RESERVATION / ART DUE | PUBLICATION DATE | SPECIAL CONTENT |
|---|---|---|---|
| May 2023 | APRIL 14 | APRIL 21 | Camps |
| June 2023 | MAY 19 | MAY 26 | Travel |
| July 2023 | JUNE 23* later than normal | JUNE 30 | Pets and their People Reimagine the Legacy |
| August 2023 | JULY 14 | JULY 21 | Travel |
| September 2023 | AUGUST 18 | AUGUST 25 | Education |
| October 2023 | SEPTEMBER 15 | SEPTEMBER 22 | Travel |
| November 2023 | OCTOBER 13 | OCTOBER 20 | |
| December 2023 | NOVEMBER 17 | NOVEMBER 27 |
Editorial Calendar – 2023
| MONTH | SPECIAL ISSUE | PUBLICATIONS |
|---|---|---|
| May 2023 | Virginia Highland Porchfest Camp Guide | Atlanta Intown Reporter Newspapers, Atlanta Intown |
| June 2023 | Travel | Get Out of Town | Reporter Newspapers, Atlanta Intown, Silver Streak |
| July 2023 | Pets and their People Dunwoody July 4th Parade Reimagine the Legacy | Reporter Newspapers, Atlanta Intown, Silver Streak Reporter Newspapers Atlanta Intown |
| August 2023 | Travel | Get Out of Town | Reporter Newspapers, Atlanta Intown, Silver Streak |
| September 2023 | Education Continuing Education | Reporter Newspapers, Atlanta Intown Silver Streak |
| October 2023 | Travel | Get Out of Town | Reporter Newspapers, Atlanta Intown, Silver Streak |
| November 2023 | ||
| December 2023 |
In Good Company
By advertising in our publications, your brand will be alongside some of Atlanta’s most prestigious companies.
Testimonials
Media Kit
Click above to download our media kit.
