Print Circulation | Sponsored Content| Print Specs | Digital Specs | Print Deadlines | Editorial Calendar | Testimonials | Media Kit | Local Marketplace
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Connect with metro Atlanta’s most coveted audience
Rough Draft is metro Atlanta’s leading hyperlocal media organization, reaching engaged, affluent, and influential audiences in the region’s most dynamic neighborhoods. For almost three decades, we have delivered non-sensational, high-quality journalism across print and digital to more than half a million households each month.
For more information about advertising in our print publications and digital properties, please email us.
Print Advertising
Reporter Newspapers
Reporter Newspapers (circ: 58,000) are published monthly and mailed directly to homes in Sandy Springs, Buckhead, Dunwoody, and Brookhaven. Copies are also distributed at more than 300 leading businesses and high-traffic locations.
The papers are delivered to homes in 30305, 30318, 30319, 30326, 30327, 30328, 30338, 30342, and 30350.
Atlanta Intown
Atlanta Intown (circ: 27,000) is published monthly and distributed to homes and businesses across the city’s intown neighborhoods, which cover several of Atlanta’s wealthiest ZIP codes, including 30306, 30307, and 30309.
Intown’s circulation covers Ansley Park, Candler Park, Druid Hills, Inman Park, Midtown, Morningside, Virginia-Highland, and more. Additional copies are available at more than 140 businesses in these neighborhoods, as well as adjacent communities like Decatur and downtown.
Silver Streak (fka Atlanta Senior Life)
With a monthly circulation of 10,000, Silver Streak is distributed to businesses, community centers, and independent senior living communities across metro Atlanta.
Digital Display Advertising
Our online hub, RoughDraftAtlanta.com, features daily news from each community and PDF replicas of print editions. The site is uncluttered and free of programmatic advertising. It features high-impact branding opportunities for local businesses and sponsored content opportunities.
Email Newsletters
Newsletters provide daily engagement with readers and we deliver more than 1.4 million emails every month. Sign up for our email newsletters here.
Rough Draft is our daily, morning newsletter that goes to more than 51k subscribers across metro Atlanta.
We also have Silver Streak (Seniors, Tues), Sketchbook (Art, Weds) Side Dish (Food, Thurs), Scene (Film, Fri), and Stacks (Books, Sun).
There are display, text, and sponsored content options available for email. Read about Rough Draft newsletter sponsorships here.
Sponsored Content
Sponsored Content (also called Branded Content or Promoted Content) is an effective branding and engagement vehicle for businesses that are looking to share their unique story. Research has shown that readers have positive impressions of brands and feel closer to them, after reading a sponsored content story.
Based on a needs assessment, a Rough Draft Atlanta content strategist will work with you to craft a content plan that highlights the areas of your business you want to showcase. You’ll work with our professional writers to ensure that content is high quality and you’ll approve everything before it’s published on our site.
Sponsored content appears on our homepage for a set period of time and can also be promoted through our email newsletters and on social media. The stories will live in our archives forever, allowing for continued SEO benefits.
Contact us today to learn more about one of our Sponsored Content packages.
Marketplace (Classifieds)
For information on our Marketplace platform, please click here.
Advertising Specifications
Print Advertising Specs
| PRINT AD SIZE | INCHES (WIDTH x HEIGHT) |
|---|---|
| Full Page | 10 x 12.5 |
| Junior Page | 10 x 8.25 |
| 1/2 Page – Vertical | 4.94 x 12.5 |
| 1/2 Page – Horizontal | 10 x 6.185 |
| 1/3 Page – Vertical | 4.94 x 8.28 |
| 1/3 Page – Horizontal | 7.47 x 6.185 |
| 1/4 Page – Vertical | 4.94 x 6.185 |
| 1/6 Page – Horizontal | 4.94 x 4.08 |
| Front Page Banner (Reporter Newspapers & Sr. Life) | 10 x 1.5 |
| Front Page Banner (Atlanta Intown) | 5.8 x 2 |
| Front Page Top Right Corner | 3.76 x 2.25 |
Digital Advertising Specs
| DIGITAL AD UNIT | PIXELS (WIDTH X HEIGHT) | NEWSLETTERS |
|---|---|---|
| Top Leaderboard (Desktop) | 970 x 250 | |
| Middle Leaderboard (Desktop) | 300 x 250 Limit the amount of text for max impact | |
| Tower (Desktop Sidebar & Mobile) | 300 x 600 | |
| Box (Mobile & Desktop) | 300 x 250 limit the amount of text for max impact | |
| Email Display | 800 x 500 | Limit 2 per email |
| Rough Draft Text Ad (Example here) | 330 characters max | Limit 2 per email |
| Sponsored Story (Example here) | 120 words max 40 character headline Photo: 800 x 600 | Limit 1 per email |
| Job Listing | 250 characters max |
Print Circulation & Distribution
| PUBLICATION | MONTHLY CIRCULATION |
| Reporter Newspapers – Sandy Springs – Buckhead – Dunwoody – Brookhaven | 58,000 22,000 (30327, 30328, 30342, 30350) 16,000 (30305) 10,000 (30338, 30350) 10,000 (30319, 30324) |
| Atlanta Intown | 27,000 (30306, 30307, 30308, 30309, 30312) |
| Silver Streak | 10,000 |
| TOTAL | 95,000 |
Advertising Deadlines: Reporter Newspapers
| ISSUE | SPACE RESERVATION | MATERIALS | PUBLICATION | NOTES |
|---|---|---|---|---|
| November 2023 | OCT. 16 | OCT. 20 | OCT. 25 | |
| December 2023 | NOV. 20 | NOV. 22 | NOV. 29 | |
| January 2024 | DEC. 11, 2023 | DEC. 15, 2023 | DEC. 20, 2023 | *Earlier than usual |
| February 2024 | JAN. 22 | JAN. 26 | JAN 31 | |
| March 2024 | FEB. 19 | FEB. 23 | FEB. 28 | |
| April 2024 | MARCH 18 | MARCH 22 | MARCH 27 | |
| May 2024 | APRIL 15 | APRIL 19 | APRIL 24 | |
| June 2024 | MAY 20 | MAY 24 | MAY 29 | |
| July 2024 | JUNE 10 | JUNE 14 | JUNE 19 | *Earlier than usual |
| August 2024 | JULY 22 | JULY 26 | JULY 31 | |
| September 2024 | AUG. 19 | AUG. 23 | AUG. 28 | |
| October 2024 | SEPT. 16 | SEPT. 20 | SEPT. 25 | |
| November 2024 | OCT. 21 | OCT. 25 | OCT 30 | |
| December 2024 | NOV. 18 | NOV. 22 | NOV. 27 |
Advertising Deadlines: Atlanta Intown
| ISSUE | SPACE RESERVATION | MATERIALS | PUBLICATION | NOTES |
|---|---|---|---|---|
| December 2023 | NOV. 13 | NOV. 17 | NOV. 22 | |
| January 2024 | DEC. 11, 2023 | DEC. 15, 2023 | DEC. 20, 2023 | |
| February | JAN. 15 | JAN. 19 | JAN. 24 | |
| March | FEB. 12 | FEB. 16 | FEB. 21 | |
| April | MARCH 11 | MARCH 15 | MARCH 20 | |
| May | APRIL 8 | APRIL 12 | APRIL 17 | |
| June | MAY 13 | MAY 17 | MAY 22 | |
| July | JUNE 17 | JUNE 21 | JUNE 26 | Later than usual |
| August | JULY 15 | JULY 19 | JULY 24 | |
| September | AUG. 12 | AUG. 16 | AUG. 21 | |
| October | SEPT. 9 | SEPT. 13 | SEPT. 18 | |
| November | OCT. 14 | OCT. 18 | OCT. 23 | |
| December | NOV. 11 | NOV. 15 | NOV. 20 |
Editorial Calendar – 2023
| MONTH | SPECIAL ISSUE | PUBLICATIONS |
|---|---|---|
| October 2023 | Travel | Get Out of Town | Reporter Newspapers, Atlanta Intown, Silver Streak |
| November 2023 | ||
| December 2023 | ||
| January 2024 | 20 Under 20| Education | Reporter Newspapers, Atlanta Intown |
In Good Company
By advertising in our publications, your brand will be alongside some of Atlanta’s most prestigious companies.
Testimonials
Media Kit
Click above to download our media kit.
