British music superstar Harry Styles has not performed in Georgia since 2021, when he played two sold-out nights of his Love On Tour outing at State Farm Arena.
Those concerts, featuring songs from Styles’ self-titled 2017 solo debut and 2019’s Fine Line, served as emotional reunions with friends after the original tour dates were postponed in 2020 due to the COVID-19 pandemic.
Beltline pop-up with merch
Hundreds of Harry Styles supporters — many of whom have followed him since his sang he sang with the global sensation boy band One Direction — gathered at a pop-up event near Atlanta’s Beltline on Friday to celebrate the release of his new album, “Kiss All the Time, Disco Occasionally.“ The temporary Atlanta shop, open March 6-8, features merch like hoodies and T-shirts and is one of 16 locations worldwide celebrating Styles’s album release across the weekend. (Harry Styles does not appear at the pop-up events.)
“Kiss All the Time, Disco Occasionally” succeeds 2022’s “Harry’s House,” which won Styles album of the year at the 2023 Grammy Awards. Styles’ new album includes songs like “American Girls,” “Coming Up Roses” and the first single, “Aperture,” with a music video shot in Los Angeles at the Westin Bonaventure hotel. If the futuristic interiors look familiar, that’s because the hotel was designed by late Atlanta architect John Portman.
Fans Morgan and Deandra waited in line together to see the pop-up store.
“I like all of it,” Deandra said of listening to “Kiss All the Time, Disco Occasionally” after it dropped on streaming platforms less than 24 hours prior. “And I obviously loved ‘Aperture’ when it first came out [in January]. It feels like I just need to be dancing all the time.”
‘Everybody wants to be immersed’
Morgan said camaraderie makes the album release feel like an event.
“To have a community of other people who enjoy the same things that we enjoy, and we can talk about it and share that,” she said.
Aaron, Chris, and Miyah met at concerts and came to celebrate the new music from Styles.
“I feel like everybody wants to be immersed in the album,” Miyah said. “And this is like the best way to do it in Atlanta.”
“I think, in an age of like social media when everything’s online, it’s special to have things in person where everyone can connect. It’s always a vibe. It’s a bop,” Chris said of Styles’ songs.
“You can disco,” Aaron added.
Inside the pop-up shop, Keegan explored the various props and environments.
“These photo opportunities, like the greenhouse and the clock and the disco ball, you just have to come [in person],” he said. “Music is my life and I don’t know, I just had to be here.”
Will Harry Styles return to Atlanta for a future show? No announcements yet. A two-month residence in New York City this fall is the only American concert series listed as part of the singer’s 2026 tour.