On April 4 each year, Atlantans come together to celebrate 404 Day, named after the city’s first area code.
Started in 2011, the day initially centered around a music festival held at Piedmont Park to honor Atlanta’s historic music scene. But the celebration has since expanded to include block parties, community events, restaurant specials, and even an annual 404 Day Parade, which stepped off for the first time in 2025.
Check out this list of 404 Day events to attend around Atlanta.
Friday, April 3
The 404 Day Weekend Day Party
Midtown Social, 2 p.m. to 6 p.m.
With music by DJ Suga Shae and DJ Champion, Atlantans can enjoy outdoor games and a mobile bar sponsored by Tito’s. Plus, The Athlete’s Foot Wagon will offer special sneaker drops. Get a free ticket here.
From 404 with LOVE
RETREAT by The Gathering Spot, 6 p.m. to 10 p.m.
Tagged as “the Friday night that makes people wished they lived here,” this rooftop event atop The Interlock features a live band and other performances, a DJ, and an awards presentation to celebrate notable Atlantans. Get a free ticket here.
Saturday, April 4
2026 Run Atlanta 404 Day Weekend 5K
Underground Atlanta, 8 a.m. to 10 a.m.
Kick off 404 Day by racing through Downtown and Castleberry Hill, while enjoying views of iconic Atlanta landmarks like State Farm Arena, Mercedes-Benz Stadium, and Centennial Yards. The official beneficiary of the race is 100 Black Men of Atlanta, an organization supporting African-American youth in the metro Atlanta area. Register here.
404 Day at Children’s Museum of Atlanta
Downtown Atlanta, 9:45 a.m. to 3 p.m.
Check out the family-friendly 404 Day events taking place at the Children’s Museum. On April 4, you can meet Freddie the Falcon of the Atlanta Falcons and Blooper of the Atlanta Braves, learn to cook peach dishes, create your own sports jersey, and even dance the day away. Learn more here.
2nd Annual 404 Day Parade
Downtown Atlanta, 10 a.m. to 12 p.m.
Celebrate Atlanta’s culture and diversity by lining up on Peachtree Street to watch the parade, featuring artists, entrepreneurs, schools, local businesses, cultural institutions, and grassroots community groups. Find out more here.
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• Weekly food festival Smorgasburg Atlanta opening in South Downtown
Impossible x Big Boi: 404 Taste the Block
Smorgasburg Atlanta, 11 a.m. to 7 p.m.
Head over to weekly food festival Smorgasburg Atlanta from 11 a.m. to 7 p.m. for a South Downtown block party featuring food from local vendors and Impossible Foods, a drumline, DJs, and a live performance from Big Boi. Free to attend. Learn more here.
Flight Club 404 Day Toast
Flight Club, 11 a.m. to 10 p.m.
On Saturday and Sunday, guests can enjoy a Bullseye Brew for $4.04, a local pour made in collaboration with Atlanta brewery Monday Night Brewing.
Atlanta Plant Fest
Pink Pothos @ Pittsburgh Yards, 12 p.m. to 5 p.m.
Attendees can shop at more than 40 plant and lifestyle vendor booths during this free outdoor festival featuring food, a full bar, a live DJ, and a plant swap. Find out more here.
404 Day Festival
Piedmont Park, 12 p.m. to 9 p.m.
This music festival with a curated lineup of DJs and local bands is the day’s main event. Enjoy food and artist vendors, Atlanta beats, and a community atmosphere. This event is free to attend, but VIP ticket options are available here.
404 Day Weekend Block Party
Underground Atlanta, 12 p.m. to 5 p.m.
After the parade, head to Underground Atlanta for a family-friendly, all-ages block party featuring live music, food trucks, local vendors, interactive experiences, and a special presentation at 4:04 p.m. Get a free ticket here.
404 Day at Your 3rd Spot
Your 3rd Spot, 1 p.m. to 1:30 a.m.
This arcade-style restaurant is offering an Atlanta Experiences Pass for $40.40, which includes three hours of unlimited access to over 130 games, six hot lemon pepper wings, and a choice of either a Coca-Cola slushie or a local beer. Plus, embark on a scavenger hunt and explore the building accompanied by a DJ-curated Atlanta playlist. Get tickets here.
Krog District + Hands on Atlanta
Krog District, 3 p.m. to 5 p.m.
Hands On Atlanta will partner with the The Krog District on April 4 for an afternoon of live music and showcasing local nonprofits. Stop by from 3 to 5 p.m. Free to attend.
So ATL: 2000s Block Party
Underground Atlanta, 4 p.m. to 9 p.m.
Organized by The Mvmnt ATL, this block party for ages 21 and up celebrates all things Y2K. Wear your “best 2000s drip” and listen to classic throwback hits. Get tickets here.
Late-night events
404 Day Weekend Celebration & Night Party
April 4, The Stave Room, 9 p.m. to 1 a.m.
Keep the party going with sets by top DJs, a parking lot takeover by Hennessy, photo ops, and a graffiti signature wall, plus the 285 Flea Market with ATL Airbrush, ATL Photoman, and Grillz by Scotty. RSVP here.
404 Day: Old Atlanta vs. New Atlanta – A Live Hip-Hop Culture Experience
April 4, Stankonia Studios, 9 p.m. to 1 a.m.
Live performances honoring Atlanta music legends and rising stars come together for a night of celebrating the city’s diverse music scene. Owned by OutKast, Stankonia Studios has hosted recording sessions from Killer Mike, Beyoncé, CeeLo Green, Janelle Monae, and more. Get tickets here.
Slow Drag: 404 Day Edition
April 4, Atlantucky Brewing, 10 p.m. to 2 a.m.
This intimate dance experience organized by Slow Drag is dedicated to Black culture and The Quiet Storm, an iconic Atlanta radio station known for its slow-jams from the 70s, 80s, and 90s. Get tickets here.
Southern Bass Revival; 404 Day Afterparty
April 4, 404.exe, 10 p.m. to 2 a.m.
Southern Bass Revival is collaborating with 404 Day to present a lineup full of Atlanta bass artists, including DJ Taz, to help Atlantans reconnect to the city’s “bass-driven roots.” Get tickets here.
404DUB X 404DNB
April 4, Believe Music Hall @ Wish Lounge, 10 p.m. to 3 a.m
Another event geared towards bass-lovers featuring Yates!, kn0w, bernard.aspect, and more; all in an underground venue with state-of-the-art sound and lighting. Get tickets here.