A rendering of 760 Ralph McGill shows the massive mixed-use project alongside Historic Fourth Ward Park (Courtesy Perkins + Will)

Renderings have been unveiled for a massive new development at the former Georgia Power operation center on the Atlanta BeltLine’s Eastside Trail in the Old Fourth Ward. The 10-acre project is being headed up by New City LLC.

According to the Atlanta Business Chronicle, the $750 million project at 760 Ralph McGill would sit alongside Historic Fourth Ward Park and possibly include two 12-story office towers, boutique hotel, 700 residential units and 200,000 square feet of retail space.

New City is the same company redeveloping the former “Murder Kroger” just up the BeltLine at 725 Ponce with an office tower and new Kroger supermarket on the ground floor.

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Collin Kelley is the executive editor of Atlanta Intown, Georgia Voice, and the Rough Draft newsletter. He has been a journalist for nearly four decades and is also an award-winning poet and novelist.