Atlanta Pride has announced the official theme and logo for the 2026 festival.

This year’s festival theme is “Louder & Prouder,” a rally cry and celebration encouraging the LGBTQ+ community to embrace authenticity, stand together, and show up for one another.

“Atlanta Pride has always served as a platform for community, visibility, and collective action,” Chris McCain, Executive Director of Atlanta Pride, said in a statement. “‘Louder & Prouder’ captures the strength, joy, and determination that define our community. It celebrates the freedom to live authentically, the power of showing up for one another, and the impact we can make when our voices are heard together. This October, we look forward to welcoming hundreds of thousands of attendees as we celebrate Pride in all its forms.”

The theme will inform the organization’s programming, storytelling, and community engagement efforts leading up to Atlanta Pride weekend on Oct. 10 – 11 at Piedmont Park.

Atlanta Pride has also released the official logo for the festival, designed by queer creative strategist and designer Katie Costa. The design will appear across marketing materials, merchandise, digital platforms, and event experiences.

Additional announcements about entertainment, grand marshals, volunteer opportunities, and festival programming will be shared on Atlanta Pride’s website and social media.

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Katie Burkholder is a staff writer for Georgia Voice and Rough Draft Atlanta. She previously served as editor of Georgia Voice.